LOGO DESIGN CREATIVE PROCESS

BRIEF FROM THE CLIENT

This enterprise supports and helps businesses during the import/export procedures, giving advice and documentation.

The brief keywords were:

– Young but experienced company.

– Strategic and forward-thinking approach.

– Modern and minimalistic looking.

– The name is S.S.D. (CAD is an acronym that needs to be present, compulsory under the law).

CONCEPT

The logo is represented between two borders, to emphasise the assistance given during the whole procedure, such as documentation, support, bureaucracy and logistics. Everything that happens from “I would like to export my goods” to “The goods have been sent abroad”: all that is taken care by CAD SSD.

logo for Cadssd